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Positioning: The Sharpest Tool in Your Brand Kit

Two people reviewing work on a laptop at a desk, one standing and one seated, in a modern office setting with decorative items on the table and wall.
Desk with a clipboard holding a document titled 'How to Position Yourself for Success'; pink binder clips, gold paper clips, a stapler, and a few paper clips on the surface.
A woman with long dark hair, wearing a beige and white outfit and blue headphones, sitting at a white round table, writing in a green notebook with a blue pen, with a laptop, a glass of water, a black wallet, and a closed notebook on the table.
Three people gathered around a laptop at a small round table in a modern office setting, with one person standing and holding a notebook, and two people sitting and looking at the laptop screen.
Two people, a woman and a man, working together at a desk with a laptop, notebooks, coffee mugs, and a vase with white flowers