Our Team

  • Rebecca Mckee| Founder This Brand Works

    Rebecca Mckee| Founder & Lead Consultant

    Brand consultant with executive presence and a passion for brand positioning, and growth strategy.

    Rebecca has over 20 years of experience working with iconic brands including eBay, Sky, Virgin Atlantic, and Expedia.

    Founding TBW in 2021 Rebecca has helped clients including PCA, MoreLife, and TourHub realise their potential.

    Rebecca completed Mark Ritson’s, MBA in Brand Management in 2021.

  • Bryan Garvie | Strategy & Copy Lead

    Strategist and copywriter extraordinaire. Bryan’s focus is on creating propositions and messages that will get you noticed.

    With 20 years agency-side, Bryan has led marketing communications planning for brands including Deloitte, NatWest, and Crown Paints.

  • Gemma Armstrong | Designer & Creative Consultant

    Brand Designer and Design Consultant, specialising in strategic conceptual design and visual storytelling for B2B and B2C audiences.

    Gemma spent 12 years in-house at Virgin Atlantic as Senior Design Consultant, working with clients such as Vivienne Westwood, Microsoft, Delta Air Lines and Liberty.

    Gemma’s experience spans travel, hospitality, beauty, law, tech, and healthcare.